ORIGIN AND GROWTH
THE WEST COAST WEAVING ESTABLISHMENT (WESCOTEX) set up in 1916, is
located at Chovva, KANNUR - the heartland of looms and lores. Wescotex
is 100 kms midway to Mangalore airport to the north and Calicut
airport to the south. Late Mr.Potheri Kumaran, a pioneering visionary
in the manufacturing of handloom fabrics, was the founder-proprietor
of Wescotex.
About 90 years later, today, Wescotex has grown into
a front-ranking manufacturer and exporter of exquisite hand-woven
fabrics with clientele in several countries in America, Europe and
Asia. The phenomenal growth of Wescotex is thanks to the inspiring
leadership of the founder's son Mr. P.M. Lakshmanan and the teamwork
of thousands of dedicated workers.
Wescotex started with a modest domestic market and
by 1926 exporting got under way. The initial international markets
were Ceylon (Sri Lanka), Burma, Malaya (Malaysia) and Singapore. In
the 1960's, our products found entry into the European and Japanese
markets. Ever since then, it has been a story of steady growth mapping
across Germany, Canada, the USA, Japan, France, Spain, Denmark,
Sweden, Norway, Malaysia, Austria, Hong Kong, the Philippines, Tailand,
Indonesia, Australia , New Zealand and China.
RANGE OF PRODUCTS
We produce a wide range of exquisite handloom &
Auto loom fabrics. Our superb creations in vibrant hues, weaves and
designs, are very popular brands. These include a wide range of
fabrics in running length for shirting, dress materials, furnishing
and printing materials, curtains, cotton pillow, cotton cushions,
crepe, made-up items, table cover, table mats, cushion covers,
bedspreads, pillow covers, dish-towels, seer-sucker, Madras checks,
terry towels, bath robes, bath mats, aprons, bath gown, pot holder,
durries, rugs, garments, duvet cover, zabuton cover, bolster cover,
quilts, luncheon mats etc. The company is capable of weaving fabric up
to 300 cm wide in our looms. What is more, we can incorporate in to
our products, sample designs, sent to us by potential buyers and
customers. WESCOTEX has the reputation of supplying products, to all
its customers, within a time bound frame and we renew our pledge to
rededicate ourselves to serve them to their satisfaction with added
zeal in the next millennium.
CREDENTIALS
Wescotex has the enviable status of an EXPORT HOUSE
RECOGNISED BY THE GOVERNMENT OF INDIA. We have been almost exclusively
winning the Government of India gold medal for excellence in export
performance. An ISO 9002 certified company accredited by Det Norske
Veritas BV, Netherlands.
REFERENCE
State Bank of India, Kannur, Kerala.
Dun & Bradstreet India, Mumbai.
RAW MATERIALS
The products of Wescotex carry the seal of perfection
in the selection of the choicest yarn, the base raw material. The high
quality yarn we use is procured from spinning mills of traditional
reputation. The yarn undergoes processing and dyeing into select
colours at our factory. We are keen in the choice of eco-friendly
dyeing and azo-free dyestuff that adhere to environmental safety
norms. Our expert weavers process the treated yarn into the finest
tightly-knitted and durable fabrics.
HUMAN RESOURCES AND PRODUCTION
Wescotex has more than 2000 employees including
factory experts, specialist workers and labourers. They are the asset
of Wescotex. They optimize the utilization of our fully-equipped
processing, dyeing and finishing plants.
Besides, Wescotex has its own tailoring and made-up
goods division using specially devised machines. Our R&D wing
provides the manufacturing units consistent support in realizing new
range and quality of products. In addition to the central presence in
Kannur Kerala, Wescotex has presence in KARUR, ERODE, SALEM, MADURAI,
COIMBATORE and CHENNAI in TAMIL NADU, CHIRAL in ANDRA PRADESH and
CALICUT in KERALA. We own SHIPPING FACILITIES in CHENNAI, KOCHI , &
MUMBAI sea ports.